Internet Marketing Series: Marketing Your E-Business Product Code: ecom09 Time: 5.0 hour(s) CEUs: Available

Summary:

This course explains what you need to develop a marketing plan for your e-business.

Objectives:

§ Identify a company's customer base

§ Create a marketing plan

§ Build an affiliate program

§ Compare the advantages and disadvantages of several types of marketing models

Topics:

§ Identifying Your Customers

§ Developing a Marketing Plan

§ Affiliate Marketing

§ Marketing Models

§ Other Marketing Examples

Technical Requirements:

P500+ Processor, 128MB of RAM; Windows 2000, 2003, XP, Minimum screen resolution 800x600, Internet Explorer 5.5 or higher; Windows Media Player 9.0 or higher; Flash 8.0 or higher; 56K minimum connection; broadband (256 kpbs or higher) connection recommended; Javascript, DHTML and cookies enabled; Sound card with speakers or headphones strongly recommended.

Copyright Information:

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